Definition Of Cause Promotion Cause promotion refers to a broad variety of ethical and social activities. Mostly, it describes a scenario where a for-profit company raises awareness on a specific cause or support fundraising, by allocation corporate resources, either cash or in-kind contribution. It can also occur that management urges . . . Read more
Definition of Non-Profit Organization A non-profit organization is an organization whose primary objective is about pursuing a social and humanitarian goal as well as advocating a cause. The mission can range from hunger-relief programs to scientific research projects, depending on the market of reference. Behind the concept Juridically, a non-profit organization . . . Read more
Definition Of Public Foundation A Public Foundation is a charitable organization that must have less than 50% of its funding coming from a private entity. Its mission, moreover, is to help fight a cause, usually through donations (grants). Therefore, the primary goal to have a positive social impact. Behind the concept… . . . Read more
Definition Of Sponsorship Ideas Sponsorship ideas refer to any suggestions in regards to sponsorship opportunities that could be beneficial to a business. Useful links about Sponsorship Ideas 7 organisations with incredibly successful event sponsorship programs 3 approaches to small event-sponsorship that will increase your exposure
Definition Of Sport Sponsorship Sport Sponsorship is a powerful and impactful marketing technique. It consists of the association between a company (sponsor) and a sport club or event (sponsee). The main goal of this partnership depends on the party of the equation: Sponsor: he aims to generate brand awareness and customer . . . Read more
Definition Of Sponsorship Opportunities Sponsorship opportunities are any events or organisations a company could sponsor to help increase their brand awareness. Useful links about Sponsorship Opportunities The sponsorship opportunities of the Tour de France