Definition Of Community Volunteering
Community Volunteering is the way in which a group of individuals from a community partake in social, charitable and environmental activities on a voluntary basis.
Volunteering clearly doesn’t involve any remuneration. Its nature and essence, in fact, relates to the human need of helping others and advocate social causes. The purpose, therefore, is for a person to give his own contribution for the greater good.
Breaking Down Community Volunteering
As an individual, you can invest resources and money in many charitable initiatives. Depending on the causes and issues you identify yourself into the most, you can choose which association or project to support (financially). Nevertheless, even more effective than cash or in-kind donations is giving your free time and help do some good.
The easiest and more practical form of volunteering is the one meant to benefit the community you live in. That is, going to homeless-relief shelters the day of Christmas or Thanksgiving and help give food to people in need, for example.
Furthermore, another way you can give back to your community is by volunteering at associations and non profits that primarily deal with the safeguard and protection of a specific neighborhood. Feeling a connection, a bond with your peers can, indeed, give people a sense of realization and belonging that lift their spirits.
Companies nowadays are investing more and more time and resources in creating a workplace where everyone can have a voice in what really matters. Over the time, nonetheless, this concept grew and expanded. It ended up including volunteering program as a way to strengthen the relationship with employees. Let’s look at two examples that clearly define and show the cultural impact of this phenomenon:
- Deloitte. They are a consulting firm operating in almost every country in the world and they have a long CSR tradition. As for volunteering, they guarantee employees 48 hours a year of PAID time in order for them to volunteer in some association. Moreover, they incentive them to take part in fundraising initiatives.
- Autodesk. The American software corporation offers its employees 5 days at year to spend helping in schools and non-profits. Moreover, they are always involved in social initiatives and campaigns.
What are the benefits?
- Reputation: the company can achieve better brand image and positive customer attitude.
- Internal branding/employee satisfaction: having your employees getting involved in socially constructive events can strengthen their bond with each other and within the company itself. This automatically leads to…
- Employee productivity: satisfied employees means more productive and efficient ones. Consequently, a company is able to achieve its objectives reducing costs per product.
- Employee recruitment/retention: a stimulating environment can attract more applicants, and probably the best ones. The same environment, later on, can lay the foundations for customer retention.
- Profits: all the benefits above eventually converge into increasing the company’s profits, due to better reputation, better know-how and cost-reduction.