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Definition Of Community Volunteering Community Volunteering is the way in which a group of individuals from a community partake in social, charitable and environmental activities on a voluntary basis. Volunteering clearly doesn’t involve any remuneration. Its nature and essence, in fact, relates to the human need of helping others and . . . Read more
Definition Of Corporate Philanthropy Corporate philanthropy involves the act of donating to a charity or a foundation whose mission is to fight a cause and deliver social impact. The donations can consist of monetary help as well as in-kind contribution. Breaking Down Corporate Philanthropy The term philanthropy comes from ancient Greece and . . . Read more
Definition Of Charity Causes Charity causes refer to the principles a charity stands for. The latter should always specify the aims and objectives it wants to achieve and the movement it supports. This way, it’s more likely to acquire donors and retain them. Breaking Down Charity Causes Clearly defining your causes . . . Read more
Definition Of cause related marketing Cause related marketing is part of a company’s corporate social responsibility policy . That is, a for-profit business establishes a long-term relationship with a non-profit company. The former expects to profit by selling more products and gaining positive publicity. The non-profit, on the other hand, benefits financially and . . . Read more
Definition Of Cause Promotion Cause promotion refers to a broad variety of ethical and social activities. Mostly, it describes a scenario where a for-profit company raises awareness on a specific cause or support fundraising, by allocation corporate resources, either cash or in-kind contribution. It can also occur that management urges . . . Read more